JPMorgan Chase is warning that overconfidence may be the single biggest vulnerability in the fight against artificial intelligence (AI) scams.
In an interview with Investopedia, Darius Kingsley, head of consumer business practices at JPMorgan, says the problem isn’t awareness, but psychology.
“The problem is nobody ever thinks they’ll fall for a scam. You’re trying to educate people who none of whom believe this is ever likely to happen to them.”
Research shows that scams are already hitting the majority of Americans. A Pew Research Center study finds that 73% of U.S. adults have experienced an online scam or attack, with nearly one-third saying it happened within the past year.
Consumers also face a growing blind spot. Sift, a fraud prevention firm, shows in its 2025 Digital Trust Index that 70% admit fraud is tougher to detect than ever, and 20% say they have fallen for phishing attempts.
Kingsley’s warning mirrors those findings.
“Someone will use AI to draft a perfectly written email. The grammar is great… It’s got a logo, you know, it just looks really, really good.”
But for now, Kingsley warns that this mismatch between perception and reality is what fraudsters exploit, saying that even seasoned professionals are at risk: “Nobody is immune.”
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